Future Plans Released for Market City the State's Fresh Food Complex
Media Release - April 2015
The Perth Market Authority (PMA) released today its Master Plan which details the future development of the Market City complex over the next 20 years. The development plans will improve the existing facilities and infrastructure and further secure Western Australia’s fresh food supply.
The Market City complex is the State’s single largest fresh produce wholesale trading facility and consists of a diverse cluster of businesses involved in wholesale trading, food retailing, business service providers, and weekend consumer markets.
Managed and operated by the PMA, there are over 100 businesses on the site that are critical to fresh food supply and make a significant contribution to the State’s economy. The current site is at full capacity and expansion is required to meet the needs of the horticulture industry and the growing demands for warehouse space.
“Our Master Plan reflects our vision to maintain leadership in fresh food wholesaling and to be the preferred location for food businesses. It is designed to set guidance and be flexible for future requirements and changing needs”, said Stephen Ward, CEO, Perth Market Authority.
The Master Plan details up to 18 additional cool chain warehouses and the potential for additional office and laboratory facilities. These will assist new businesses enter the market and existing businesses grow.
“Market City is the perfect destination to handle the forecast increase in the State’s food supply, with 13 ha of additional land available and ready for development” said Mr Ward, CEO, Perth Market Authority.
The majority of the State’s fresh produce is traded through Market City (over 50% by value) and distributed through-out the State, and exported interstate and overseas. As the State Government continues to investigate new regional areas for agricultural production, these regional food production precincts will result in additional food supply that requires a marketing, cool chain storage and distribution channel that can handle supply and has potential for export.
“We are securing the future of WA’s fresh food distribution and marketing infrastructure, which has significant impacts on the State’s food supply, and flow on effects to consumers, local growers and regional communities” said Mr Ward.
The Perth Market Authority envisages that most of the future expansion detailed in the Master Plan will be funded through public-private partnerships with a focus on participants that have a long term interest in the growth of WA’s fresh food sector.
Mr Ward said that Market City is well placed to also become a hub for fresh food exports out of WA. “Globally there is growing demand for the high quality fresh food that comes from WA, and as we plan for how our agricultural production will meet this demand, we must also plan for the logistics, marketing and distribution required to handle this export opportunity”.
The PMA has released its Master Plan which is available on the Market City website at: www.perthmarket.com.au.
For other queries contact:
Stephen Ward, CEO on 9456 9200 or Nicole Fernandes, Manager Marketing and Communications on 0407 101 701